Anatomy of business driven CMS 4
Content Management Systems (CMS) have become one of the most powerful internet-related products. What once was a gadget for web developers and technology geeks is now a must-have tool for various business units. Because of the pace at which the world of internet technology changes, and the high demand for up-to-date content availability, there are thousands of products (commercial and open source alike) that offer a myriad of features to the companies in need of a solution to publish their content.
Unfortunately, over the past decade, the term “CMS” has become a buzz word, a commodity if you will. Everything web-related (short of social media, and that’s changing nowdays as well) has been rolled into those three characters. Originally (loosely) defined as “web application to create, edit, store and publish online content”, CMS has transformed into a much larger beast, covering e-commerce inventory management, SEO tool, workflow creator, and much much more. There are a lot (and I mean A LOT) of “How to choose CMS” articles out there, all composed from different perspectives, starting from a designer usability stand and ending with a CFO financial point of view. This article is not one of them. The goal here is to separate the term “CMS” into two very distinct components, and analyze the impact and/or the importance of each in a context of selecting a system to support your business.
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